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BRANDS

Conversations 

Pulse- a candy that literally crushed all records

May 12, 2017May 12, 2017 Mehak Sharma 0 Comments BRANDS, candy, chat-pata, content marketing, creative campaigns, digital marketing, entreprenuership, MarkUp blog, pass pass, pulse

Last year, consumers were seen thronging the local pan shop around the corner of every neighborhood, asking for something common

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Conversations 

The most accurate review of Baahubali 2; decoded by DataWeave

May 11, 2017May 29, 2017 Debarati Dasgupta 0 Comments bahubali 2, BRANDS, content marketing, creative campaigns, dataweave, digital marketing, entreprenuership, katappa, MarkUp blog

The Baahubali fever gripped the nation almost two years back, and ever since then, the magnum opus has managed to

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Conversations 

All that glitters is ‘copper’ for this Pune-based startup

May 8, 2017May 16, 2017 Mehak Sharma 0 Comments BRANDS, content marketing, craftsmanship, creative campaigns, digital marketing, entreprenuership, handcrafted, heritage, MarkUp blog, Studio Coppre

With an aim to create beautiful, utility objects from yesteryear metals, the Pune-based social venture, Studio Coppre, started operations in

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Conversations 

How Happily Unmarried sells fun with style

April 6, 2017April 6, 2017 Mehak Sharma 0 Comments BRANDS, content marketing, creative campaigns, digital marketing, entreprenuership, fashion, Happily Unmarried, humour, markup, MarkUp blog

When a brand picks usual, carefree, raw, desi and natural instances from their customer’s daily lives and gives it a

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Conversations 

How Fynd is climbing up the ladder of fashion e-commerce

March 31, 2017March 31, 2017 Mehak Sharma 0 Comments BRANDS, content marketing, creative campaigns, digital marketing, e-commerce, entreprenuership, FARMS, fashion, fynd, markup, MarkUp blog

At a day and time, when the real fight for fashion e-commerce players is to stand out with brands they

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Bulletin 

5 brands that got millennial marketing right

March 1, 2017March 8, 2017 Mehak Sharma 0 Comments BOURBON, BRANDS, content marketing, creative campaigns, digital marketing, DOLLAR SHAVE CLUB, entreprenuership, marketing, markup, MarkUp blog, OREO, PARACHUTE, PEPSI, START-UP MARKETING, VODAFONE

Consumers and brands are two aspects that keeps the startup eco-system going. Born between 1980-2000, this set of consumer is

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