How Fynd is climbing up the ladder of fashion e-commerce
At a day and time, when the real fight for fashion e-commerce players is to stand out with brands they
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entreprenuership
Everyday women proudly flaunt their bodies in Zivame’s latest TVC
What comes to your mind when you think of lingerie ads? A supermodel body in sexy lingerie, with flawless skin,
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‘Start your business; we’ll help you scale up’: RazorPay urges entrepreneurs of India
They are those invisible hands behind connecting your money to the shopping site you just transacted with. RazorPay is India’s
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iD Fresh lets consumers buy products without paying a penny
Imagine this – a fridge, full of food, stationed in a residential community or any workplace, with no salespersons, no
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Not pressure but performance; Mirinda’s new campaign is what parents need today
‘Sometimes, just let me be’. A simple request, yet it conveys a thousand tacit emotions. How many times did you
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Accelerate your startup at Xelerate India 2017
India’s startup story has not been less than a ride full of twists and turns. At any given time, there
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Purplle puts an end to debate over skirts
As a society, we focus so much on what a woman is (or isn’t) wearing, that we sometimes forget the
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‘Women Power’ – a jargon no more; thanks to brand campaigns
It’s a yearly ritual – the sad reality that we must bring up women equality, empowerment, and emancipation every time
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10 things startups should not do
Startups are the new bait – for investors as well as for job-finders. Everybody wants to imbibe the ‘startup-culture’. But,
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Goli Vada Pav: A tryst with ‘jugaad’ marketing
When a humble street-side snack becomes a national brand, turning burgers and pizzas of the world on their head with
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