‘Women Power’ – a jargon no more; thanks to brand campaigns
It’s a yearly ritual – the sad reality that we must bring up women equality, empowerment, and emancipation every time
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INFLUENCER
Rentomojo strings startup community together with a ‘reading chain’
For far too long, we all have believed, Valentine’s Day is all about celebrating love, only with your better half,
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Cross-channel marketing: getting it right!
Gone are the days of simply sending blast emails or push notifications to reach and communicate with target consumers. Today’s
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How digital advertising is changing traditional marketing norms
The moment we talk about marketing through a digital platform, the first thing that comes to both marketers and consumers’
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Citibank’s Nikhil Rastogi discusses tech marketing trends at India Digital Summit
“AI is the new UI; it is the digital brand in the marketplace”, says Nikhil Rastogi, Head Digital, Citibank, on
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5 reasons why influencer marketing will be a go-to marketing gimmick in 2017
Influencer-marketing has moved from being a buzzword to value creation. Want inspiration on food? Or do you need to do
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